I am a technical and self-taught professional. University taught me how to LEARN, and I believe that was its greatest legacy. Today, I can quickly learn any language or tool that is useful to me at a given moment. I am a Data Science and Business Intelligence professional focused on transforming data into strategic decisions and measurable actions. I have extensive experience developing interactive dashboards, automating reports, and performing data analysis, with a strong emphasis on CRM and campaign performance. I have worked with prominent financial institutions such as Itaú Unibanco and Banco BV, leading high-impact initiatives — including the implementation of the CRM campaign governance process and increasing control group coverage from 40% to 97%, significantly improving the accuracy of result measurement. I am highly skilled in SQL, Python, Power BI, Salesforce, and Big Data tools. Currently, I am exploring practical applications of Generative AI to optimize analysis and automation processes. I am currently seeking opportunities to contribute to global projects in remote or hybrid environments, with a strong focus on data-driven culture, innovation, and delivering real business impact.